AI answer engines like ChatGPT, Google AI Overviews, Perplexity, and Gemini aren't just tools. They are the new Google. Get this: Over 60% of search queries now generate AI-powered answers. That means clicks to your website are vanishing. ChatGPT alone handles over 10 billion queries a month. And 30% of those have commercial intent. That’s your customer, and they're getting an answer without ever seeing your website. So, how do you win?

Users can now access a growing suite of embedded tools such as Spotify, Canva, Zillow, Instacart, and Wix directly within ChatGPT. This evolution redefines what it means to engage online. ChatGPT is emerging as a unified environment where discovery, creativity, and commerce converge, all within a single, seamless conversation.

A surprising new trend has emerged, and it's a game-changer for content creators: AI models are citing blogs as their second most-cited source overall.